The creator, someone named Heather, writes on Bored Panda, “Our tagline is ‘it takes grit, wit, and balls to ride, so show em’ what you got’ – we believe in this and want cyclists to gain better visibility, while bringing a bit of humour to the commute, and diffusing any road tension between disgruntled drivers who don’t like to share the road. We’re encouraging cyclists to feel more confident, people will notice you and your glowing Bike Balls, and you will be safer because they see you!”
They launched a Kickstarter and made their target in three days.
Heather says, “Most people fall into two categories: the ‘Ball-Haters’ and the ‘Ball-Lovers.'”
I guess this proves there are a lot of ball lovers out there.